This helps reduce the burden on government employees, whether in person at offices or on phone lines. Flexibility – Government websites are expected to facilitate a wide range of public services.What Matters Most for GovernmentsĬreating an optimal website for a municipality, region, or federal department means checking off a lot of boxes. While COVID-19 helped accelerate the move towards e-government, the public sector still has a lot of catching up to do. A whopping 80% of US federal agencies ranked “poor” or “very poor” compared with just 14% of private sector brands, according to Forrester’s 2019 US Federal Customer Experience Index. It’s little surprise that many government websites struggle to keep up with the tall orders placed upon them. When a Government of Canada web overhaul ran over-budget by over $7 million in 2016, the media had a field day with the story. Governments are also expected to be responsible with the taxpayer dollars they spend on building and maintaining these websites. They’re expected to serve as appealing digital front doors, offer a wide range of online services with the utmost efficiency, and provide an inclusive and accessible experience for all-as we saw in our recent blog post on the best government websites of 2023. ![]() Today’s government websites have to do it all for everyone within their jurisdiction, whether that’s a small town of 5,000 people or an entire country. Government websites have come a long way since the Clinton administration in the US launched the White House website July 1994-one of the first of its kind on the web in July 1994.
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